For 2016 the North Bay Leadership Council selected a particularly noteworthy group of 5 individuals and businesses. This is the video we created to profile Wendy Lopez (Empowering the Latino Community awardee) and her work to bring health education and healthy eating (and brushing!) practices to Latino families in Sonoma County.
The Housing Land Trust of Sonoma County opened its first subdivision in Santa Rosa’s Roseland neighborhood in 2005, with the express purpose of providing self-sustainably affordable housing for working families in Sonoma County, that otherwise could not afford to be homeowners in the cities and towns where they worked. It’s a model that has proven wildly successful since then, with multiple families transitioning into and out of Land Trust homes, all at below-market rates. And best of all, all of this with no financial investment by the Land Trust in any home beyond the original construction.
In celebration of these accomplishments, the Housing Land Trust wanted to say “thank you” to the families they serve, and we were asked to produce three videos specifically for that purpose. These videos center on four of the Housing Land Trust’s subdivisions in three communities:
Kali Subdivision in Santa Rosa (2005):
Southgate Subdivision in Petaluma (2007):
Sonata and Sorrento Square Subdivisions, Healdsburg:
We’ve been producing videos for local high school Every 15 Minutes drunk driving awareness programs since 2009 (and been on shooting crews for them going back to 2001.) And though we’ve been producing them for Santa Rosa high schools since 2010, it wasn’t until March of 2016 we produced our first for Montgomery High School in Santa Rosa, which we are pleased to present here.
For those unfamiliar with the program, a full-scale simulation of a fatal drunk driving accident is staged on a high school campus in front of the whole student body, complete with fire, police, ambulance and even a helicopter responding. We create a backstory video prior to the crash scene, then capture the unfolding action of the simulation, including following the student actors as they travel to the hospital ER, the county courthouse, and even the morgue. The resulting footage is edited overnight and the finished video is shown to the students at an assembly the very next day. The idea is to have them live (at least as much as possible) the tremendous level of response from the community and the serious consequences of a drunk driving accident.
Warning: contains graphic images designed to simulate the consequences of a fatal drunk driving accident.
Produced by Visual Story Media, LLC. Directed and edited by Alan Fitch. Camera operators: Robert Talbot, Breana Pozzi, Michael Nistler, Sheralise Burnett.
The Santa Rosa Symphony is the resident orchestra at the Green Music Center in Sonoma County, and calls Weill Hall (a world-class concert hall virtually identical to Tanglewood) its home. The Symphony has a very strong commitment to music in local schools with a wide array of programs starting with second and third-graders (“Simply Strings) and going all the way through programs for high school students and beyond. While their patrons are aware of these programs, many of them are pretty much unknown outside of the Symphony supporters. The Symphony came to us to produce several videos designed to introduce their programs to the general public and encourage local support.
This is one of the ones we created for them.
Over the years, we’ve produced quite a number of short, 1-3 minute “interstitial” videos for local PBS station KRCB-TV. These are short videos that typically go into the three minute slot at the end of a half hour show (which actually only runs 27 minutes.) The Expressions series was created to celebrate the places and people that make Sonoma County such a special place, have have covered all manner of topics, from local dance and theater groups, to hiking and biking trails.
While it was a great deal of fun creating these, it’s even more fun to be able to share them. Enjoy!
It’s been a number of years now that we’ve been producing videos for Petaluma’s Committee on the Shelterless (COTS). Each year’s video takes center stage at their annual fundraising breakfast, to tell the story of those who have benefited from COTS services, and those families whose futures are bright thanks to the learning and resources COTS provides.
This year marks twenty-five years that COTS has been making a difference in peoples’ lives, and in addition to chronicling the hardships and new hope of a young mother and daughter, we also took a look back at the beginnings of COTS and acknowledged all the people who contribute so much to its success.
The North Bay Leadership Council asked us to produce five videos in the fall of 2013, honoring their 2013 “Leaders of the North Bay” award recipients. The months of September and October saw us in multiple locations throughout Sonoma and Marin Counties capturing interviews with such luminaries as author Tom Peters, and locations such as center stage at the magnificent Weill Hall in the Green Music Center on the Sonoma State campus. The 2013 recipients are:
- Pam Chanter, “Caught In The Act of Leadership”
- Linda Davis, “We’re All In This Together”
- Sonoma County Beekeepers’ Association, “Paint the Community Green”
- Autodesk, Inc, “The Light Bulb Went On”
- Canal Alliance, “Empowering the Latino Community”
The videos we produced for these five are below. Enjoy!
The Housing Land Trust of Sonoma County changes lives and communities in a way that very few other organizations in the country do: they make it possible for working families to afford to own a home in the communities in which they serve. This is not “low income” housing, but rather housing tailored to the financial needs of teachers, police officers, firefighters, mail carriers and other solid members of the community who just don’t make quite enough money to live where they work. Best of all, the Housing Land Trust model is self-sustaining! Once a home has been constructed and brought into the program, no further subsidies are needed to keep it in the program for multiple homeowners.
We are pleased to support their great work in the form of two videos. The first tells the story of several families and their experience with the Housing Land Trust.
The second video, tells how the Housing Land Trust of Sonoma County came to be, and how the model works.
Santa Rosa Memorial Hospital came to us with a problem: how to get across the concept of palliative care to the general public. Their Palliative Care Unit has been in existence for years, and yet is still misunderstood by many who would benefit greatly from the services they provide. We conducted interviews of physicians, staff and beneficiaries of Palliative Care and created this short video designed to bring a clearer understanding of just what Palliative Care is and what the benefits are.
We hope you will find it enlightening as well.
Client: Santa Rosa Memorial Hospital, Santa Rosa, California
After 21 years at the helm of Petaluma’s COTS (Committee on the Shelterless) program, John Records is handing the reigns over to COO Mike Johnson. We created this video in the form of an informal conversation with John, Mike and Sandy Pfaff to give folks some insight into the changes afoot, John’s plans for the future, and Mike’s vision for COTS.